Last August 31, 2025
This Privacy Policy is intended to be accessible to individuals with disabilities. If you require it in an alternative format, please contact us at info@brandandengine.com.
PURPOSE
Brand & Engine, LLC (“B&E”, “us”, “we”, “our”), is committed to safeguarding your privacy and ensuring the responsible handling of your personal information. This privacy policy (“Privacy Policy”) outlines how we collect, use, disclose, and protect your personal information in compliance with applicable laws and regulations, including the California Consumer Privacy Act (CCPA) and other privacy laws.
By engaging with our services, you agree to the terms outlined in this Privacy Policy. We reserve the right to update this Privacy Policy as needed to comply with changes in the law or our operational practices.
This Privacy Policy describes our policies and procedures on the collections, use, and disclosure of your information when you use the Services and tells you about your privacy rights and how the law protects you.
Your use of our website, and any dispute over privacy, is subject to this Privacy Policy and our Terms of Use, including its applicable limitations on damages and the resolution of disputes.
If you are located in the European Economic Area (EEA), the United Kingdom (UK), or Switzerland, this Privacy Policy also outlines additional rights and protections required by the General Data Protection Regulation (GDPR) and its UK equivalent. These include your rights to access, rectify, erase, restrict, and port your data, as well as the legal bases upon which we process your personal data.
CALIFORNIA RESIDENTS
For California residents, please see the section at the end of this Privacy Policy entitled “Important Additional Privacy Information for California Residents” (the “California Section”), which discusses the forms of personal information that we collect about California residents not only through our websites but also in any offline interactions with such residents, how we use that information, and California residents’ rights with respect to the personal information we collect.
INTERPRETATIONS AND DEFINITIONS
For the purposes of this Privacy Policy:
- Personal Data: Information that relates to an identified or identifiable individual.
- Processing: Any operation performed on Personal such as collection, storage, use, or disclosure.
- Cookies: Small files placed on your device that collect data for service optimization.
- Service: Refers to any offerings, websites, or platforms operated by Brand & Engine LLC.
COLLECTING AND USING PERSONAL DATA
Categories of Personal Information Collected
We may collect, use, and disclose personal information as defined by applicable privacy laws. Categories include:
| Category | Examples | Do We Disclose this Information? | Categories of Third Parties to Whom We May Disclose this Information. |
|---|---|---|---|
| Identifiers | Name, alias, user ID, email address, phone number, mailing address, IP address, SSN, driver’s license, passport number | Yes | Service providers, advisors, government entities, affiliates |
| Protected Classifications | Race, gender, age, national origin, disability, veteran status | Yes | Service providers, regulators, affiliates |
| Customer Records | Employment history, financial/payment information, insurance policy details | Yes | Service providers, government entities, affiliates |
| Commercial Information | Service purchase history, demographic information | Yes | Service providers, advertising networks, affiliates |
| Usage Data | Browsing history, search activity, interaction data from websites or emails | Yes | Service providers, data analytics providers, advertising networks |
| Audio, Video, and Electronic Data | Call recordings, video surveillance, electronic communications | Yes | Service providers, government entities, affiliates |
| Professional Information | Job title, employer, professional memberships | Yes | Service providers, advisors, affiliates |
| Inferences | Profiles or trends related to preferences, behaviors, or aptitudes | Yes | Service providers, data analytics providers, affiliates |
| Sensitive Information | Social Security number, financial account details, sensitive communications | Yes | Service providers, regulators, affiliates |
TRACKING TECHNOLOGIES AND COOKIES
We use cookies and similar tracking technologies to enhance your experience, analyze usage, and improve our services. These technologies include beacons, tags, and scripts to collect, track, and store data for various purposes.
Technologies We May Use
- Cookies or Browser Cookies: Cookies are small files stored on your device. You can configure your browser to refuse all cookies or notify you when a cookie is being sent. However, certain parts of our service may not function properly without cookies. Unless you have adjusted your browser settings to refuse cookies, our services may use them.
- Flash Cookies: Some features of our service may use local stored objects (Flash Cookies) to store information about your preferences or activity. Flash Cookies are managed separately from browser cookies. Learn more about managing Flash Cookies here.
- Web Beacons: Certain areas of our website and emails may include small electronic files (web beacons) to track user interactions, such as visits to specific pages or whether an email has been opened. These help us analyze website traffic and improve system functionality.
Types of Cookies We Use
Cookies are categorized as either Session Cookies (deleted when you close your browser) or Persistent Cookies (remain until they expire or are deleted).
| Category | Type | Administrator | Purpose |
|---|---|---|---|
| Necessary/Essential Cookies | Session Cookies | Us | Enable website functionality, authenticate users, and prevent fraudulent activity. |
| Cookies Policy Acceptance | Persistent Cookies | Us | Track if users have accepted the use of cookies. |
| Functionality Cookies | Persistent Cookies | Us | Remember user preferences (e.g., login details, language settings) for a personalized experience. |
| Tracking/Performance Cookies | Persistent Cookies | Third Parties | Analyze website traffic, user interactions, and test new features or content. |
Your Choices Regarding Cookies
You can manage or disable cookies through your browser settings. Please note, disabling cookies may impact your ability to use certain features of our website.
For additional details about how we use cookies, including opting out of certain types, please review this section or contact us directly using the details provided in the Contact Us section of this Privacy Policy.
Behavioral Re-marketing and Advertising Practices
Our website, like many others, uses cookies and similar technologies to enhance user experience, analyze website performance, and personalize advertising. Specifically, we use services like Google Ads, Google Analytics, and similar platforms for ad personalization, remarketing, and performance tracking.
Use of Data Collected
B&E collects Personal Data to:
- Provide and maintain our services.
- Improve and customize your user experience.
- Communicate with you about services, updates, or promotions.
- Analyze website traffic and usage trends.
- Comply with legal obligations.
- Prevent fraud and enhance security.
Disclosure of Personal Information
We may share information with:
- Service Providers to support operations.
- Affiliates and Business Partners to enhance services.
- Legal Authorities to comply with legal obligations or prevent fraud.
Retention of Data
We retain Personal Data only for as long as necessary to fulfill the purposes outlined in this Privacy Policy or to comply with legal, accounting, or regulatory requirements. Retention periods are determined by:
- The nature of the data collected.
- The purpose of data processing.
- Applicable legal requirements.
Transfer of Data
Your Personal Data may be transferred to and maintained on servers located outside your state or country, where data protection laws may differ. We take steps to ensure that data transfers comply with applicable legal requirements and maintain appropriate safeguards.
Legal Requirements
We may disclose your Personal Data if required to:
- Comply with legal obligations.
- Protect and defend Brand & Engine, LLC’s rights or property.
- Investigate fraud or security incidents.
- Ensure the safety of users or the public
Security of Personal Data
We implement reasonable technical and organizational measures to protect your data. However, no system is entirely secure, and we cannot guarantee absolute security.
CALIFORNIA CONSUMER PRIVACY ACT
If you have any questions, concerns, or requests related to this Privacy Policy, please reach out to: info@brandandengine.com
For the purposes of this Privacy Policy
Under the California Consumer Privacy Act (“CCPA”), we are required to notify California residents about the personal information we collect, how we handle it, and their privacy rights. This section provides details on how we collect, use, disclose, and protect your personal information under the CCPA. It does not apply to information exempt from the CCPA.
Categories of Personal Information Under CCPA
Below is a summary of the categories of personal information (as defined by the CCPA) that we have collected and disclosed about consumers in the past 12 months. This information is collected in our capacity as a service provider to businesses and may be disclosed to third parties as described.
| Category | Examples | Do We Disclose this Information? | Categories of Third Parties to Whom We May Disclose this Information. |
|---|---|---|---|
| Audio, Video, and Electronic Data | Audio recordings, call recordings, video surveillance data. | Yes | Service providers, government entities, internet service providers, business clients |
| Commercial Information | Service purchase records, usage data, and demographic information. | Yes | Service providers, advertising networks, business clients |
| Customer Records | Information like name, contact details, SSN, government identifiers, health and medical data. | Yes | Service providers, government entities, advertising networks, data analytics providers, business clients |
| Identifiers | Direct identifiers like name, email address, phone number, SSN, government IDs, and other identifiers. | Yes | Service providers, government entities, advertising networks, data analytics providers, social networks |
| Inferences Drawn | Information regarding preferences, behavior, intelligence, and psychological trends. | Yes | Service providers, government entities, business clients |
| Professional Information | Employment-related information such as past and current employers, business contact info. | Yes | Service providers, government entities, business clients |
| Protected Classifications | Characteristics such as race, sex, age, religion, disability, and genetic information. | Yes | Service providers, affiliates, regulators, law enforcement, others as required by law |
| Sensitive Personal Information | Social Security number, financial account details, communication content in limited cases. | Yes | Service providers, government entities, business clients |
| Usage Data | Browsing history, clickstream data, access logs, and interaction with our website or emails. | Yes | Service providers, advertising networks, business clients |
| Audio, Video, and Electronic Data | Audio recordings, call recordings, video surveillance data. | Yes | Service providers, government entities, internet service providers, business clients |
Your CPPA Privacy Rights
As a California resident, you have the following right under the CCPA:
- Right to Know: Request information about the categories of personal information we collect and how we use or disclose it.
- Right to Delete: Request that we delete your personal information, subject to exceptions under the law.
- Opt-Out: You can opt-out of the sale of your personal information, if applicable.
- Right to Non-discrimination: You have the right to not be discriminated against for exercising your CCPA rights.
To exercise these rights, contact us as described below. We will verify your identity before processing any request.
How to Exercise Your CCPA Rights
To exercise your rights under the CCPA, please submit a verifiable request to us by contacting us via the methods provided in the Contact Us section of this Privacy Policy. We will respond to verified requests within 45 days of receipt, unless an extension of up to an additional 45 days is necessary, in which case we will notify you. We will verify your identity by matching information you provide with information already in our records. You may designate an authorized agent to make a request on your behalf by providing the agent with written permission signed by you.
Opting Out of Privacy Rights for Minor Users
We do not knowingly collect personal information from minors under the age of 18. In compliance with the Children’s Online Privacy Protection Act (COPPA), we do not knowingly collect personal information from children under the age of 13. If we learn that we have inadvertently collected such information, we will delete it promptly. If you believe we have collected such information, please contact us immediately.
Disclosure and Sharing of Personal Information
We may disclose or share personal information as described above for business or commercial purposes, including providing services, complying with legal obligations, and facilitating business transactions. Verification of identity may be required to process your request.
Do Not Sell My Personal Information
B&E does not sell personal information. If practices change, this policy will be updated with opt-out instructions.
CALIFORNIA PRIVACY RIGHTS FOR MINOR USERS (CALIFORNIA BUSINESS AND PROFESSIONS CODE SECTION 22581)
California Business and Professions Code section 22581 allow California residents under the age of 18 who are registered users of online sites, services or applications to request and obtain removal of content or information they have publicly posted.
To request removal of such data, and if You are a California resident, You can contact Us using the contact information provided below, and include the email address associated with Your account.
Be aware that Your request does not guarantee complete or comprehensive removal of content or information posted online and that the law may not permit or require removal in certain circumstances.
LINKS TO OTHER WEBSITES
Our Service may contain links to other websites that are not operated by Us. If You click on a third-party link, You will be directed to that third-party’s site. We strongly advise You to review the Privacy Policy of every site You visit. We have no control over and assume no responsibility for the content, privacy policies or practices of any third-party sites or services.
CHANGES TO THIS PRIVACY POLICY
By visiting or using any of our services on our Website, you agree that your personal information will be handled as described in this Privacy Policy. We suggest that you refer to this Privacy Policy on a regular basis as it may change, at any time in our sole discretion. We will provide notice of material changes by noting that the Privacy Policy is new or otherwise notifying registered users to the extent required by applicable law.
CONTACT US
If you have any questions, concerns, or requests related to this Privacy Policy, please reach out to: info@brandandengine.com